WebThe four villains of decision making are (1) narrow framing, (2) confirmation bias, (3) short-term emotion, and (4) over-confidence. Avoid “whether or not” decisions. Instead, consider several options simultaneously. Ask yourself, “Who else is struggling with a similar problem, and what can I learn from them?”. WebChip Heath has 43 books on Goodreads with 589201 ratings. Chip Heath’s most popular book is Made to Stick: Why Some Ideas Survive and Others Die.

Chip & Dan Heath: MADE TO STICK & SWITCH - lot of 2 …

WebMar 26, 2013 · He and coauthor and brother Dan, a senior fellow at Duke University, call this tendency “the spotlight effect,” a metaphor that sums up dozens of mental foibles that decision researchers have identified over the years — and that hints at a set of solutions. WebDec 18, 2006 · Chip Heath 42 books1,266 followers Chip Heath is the professor of Organizational Behavior in the Graduate School of Business at Stanford University. He received his B.S. degree in Industrial … cstac best practices

Made to Stick : Why Some Ideas Survive and Others Die - Google Books

WebFeb 16, 2010 · Chip and Dan Heath, the best-selling authors ofMade to Stick, are back with a ground-breaking book that addresses one of the greatest challenges of our personal and professional lives—how to change things when change is hard. In their follow-up book to the critically acclaimed international bestsellerMade to Stick, Chip and Dan Heath talk ... WebSwitch – by Chip & Dan Heath This is a phenomenal book ‘Switch’ about creating change, any change at any level. They break it down into three elements: 1. Direct the Rider (make it crystal clear) 2. Motivate the Elephant (strong feelings, a NEED to change) 3. Shape the Path (Make it as easy as possible) http://theleanthinker.com/2011/09/04/switch-how-to-change-things-when-change-is-hard/ early christians in the uk